The Atelier
An atelier, not a shop.
An appointment-based couture atelier in Vienna where every piece is made to measure, in close personal collaboration.
The Atelier
The Atelier
The atelier is a quiet working space in Vienna, strictly by appointment. Bridal, evening, stage, and statement pieces are made here in small numbers and with full attention. The focus is not a collection but the individual person and the occasion a garment must hold up to.
Person
Katharina Reuschel
Katharina Reuschel is a couture designer based in Vienna. Trained as a master tailor, she studied fashion design in Milan and gained experience at Valentino Haute Couture in Rome before founding her own atelier in Vienna. She is a founding member of the Austrian Fashion Board and teaches in haute couture contexts. Her work spans couture and bridal, eveningwear, and stage, costume, and statement garments.
Craft
Craft & Fit
Fit is not a correction but the starting point. Cut, inner construction, and material are tuned to one another so that a garment gives posture, moves with you, and lasts for years. Craft here means time: hand-guided seams, precise fittings, and materials that reveal their character only when worn.
Stance
Sustainability
Made-to-measure work is, by nature, the opposite of overproduction. What is made is worn. Fine remnant fabrics, upcycling, and durable construction are part of the work — visible in projects such as Punk meets Couture, where material is given a second, more expressive life.
Background
Timeline
- TrainingMaster tailor — a solid hand-craft foundation.
- MilanStudies in fashion design.
- RomeValentino Haute Couture.
- ViennaFounding of her own couture atelier.
- TodayFounding member of the Austrian Fashion Board; teaching in couture contexts.
Continue
Services & booking
From bridal to stage — each path has its own consultation logic.